Comité de Peritos do Comércio a Retalho

Funcionário da APCIC1 mês atrás1339 min
Retail marketing channels E-commerce Shopping automation concept on blurred supermarket background

O Comité de Peritos do Comércio a Retalho, a dynamic initiative under the Asia-Pacific Commerce and Industry Confederation (APCIC), is dedicated to fostering innovation, sustainability, and growth in the retail sector across the Asia-Pacific region. By uniting industry leaders, policymakers, technology experts, and business innovators, the committee serves as a platform to address evolving consumer trends, advance digital transformation, and promote sustainable retail practices.


Missão e objectivos

O Comité de Peritos do Comércio a Retalho aims to empower the retail industry by driving innovation, enhancing consumer experiences, and promoting sustainable growth. Its core objectives include:

  1. Advancing Retail Innovation:
    • Advocate for the adoption of cutting-edge technologies, including AI, IoT, and augmented reality, to enhance retail operations.
    • Support the development of innovative retail models, such as omnichannel strategies and experiential shopping.
  2. Promoting Sustainability in Retail:
    • Encourage eco-friendly practices, such as sustainable sourcing, waste reduction, and circular economy initiatives.
    • Advocate for retail operations that align with Environmental, Social, and Governance (ESG) principles.
  3. Enhancing Consumer Experiences:
    • Promote personalized and customer-centric retail approaches driven by data analytics and AI.
    • Advocate for seamless integration of online and offline retail experiences.
  4. Supporting Small and Medium Retailers:
    • Provide resources and training to help small and medium-sized retailers compete in a rapidly changing market.
    • Advocate for policies that enhance market access and reduce barriers for smaller retail enterprises.
  5. Strengthening Regional Collaboration:
    • Facilitate cross-border partnerships to share best practices, technologies, and market insights.
    • Promote initiatives that support regional retail expansion and integration.

Funções principais

  1. Defesa de políticas:
    • Represent the retail industry in discussions on regulatory frameworks, taxation, and trade policies.
    • Advocate for government incentives and support for digital transformation and sustainability in retail.
  2. Trabalho em rede e colaboração:
    • Host expos, forums, and workshops to connect retailers, technology providers, and policymakers.
    • Facilitate partnerships between retail businesses and innovative service providers.
  3. Partilha de conhecimentos e investigação:
    • Publish white papers, reports, and case studies on emerging trends, consumer behavior, and best practices.
    • Provide actionable insights into global retail dynamics and technological advancements.
  4. Reforço das capacidades:
    • Offer training programs, certifications, and workshops on digital retail, customer engagement, and operational efficiency.
    • Collaborate with academic institutions to develop talent for the retail sector.

Áreas de concentração estratégica

  1. Digital Transformation in Retail:
    • Advocate for the integration of e-commerce, mobile applications, and digital payment solutions.
    • Promote the adoption of AI-powered tools for inventory management, customer engagement, and sales forecasting.
  2. Sustainable Retail Practices:
    • Encourage retailers to adopt sustainable packaging, energy-efficient operations, and ethical sourcing.
    • Advocate for circular retail models that emphasize reuse, recycling, and waste reduction.
  3. Consumer Insights and Analytics:
    • Promote the use of big data and AI to understand consumer preferences and predict market trends.
    • Support personalized marketing and targeted product offerings based on consumer insights.
  4. Omnichannel Strategies:
    • Encourage retailers to seamlessly integrate online and offline shopping experiences.
    • Support innovations such as click-and-collect, virtual fitting rooms, and contactless payments.
  5. Global Retail Expansion:
    • Facilitate cross-border collaborations to support retail businesses in entering new markets.
    • Advocate for harmonized trade policies and reduced tariffs to enhance global retail competitiveness.

Benefícios da filiação

  1. Compromisso político:
    • Influence policies and regulations that impact the retail sector regionally and globally.
  2. Oportunidades de trabalho em rede:
    • Connect with retail innovators, technology leaders, and policymakers at exclusive events and forums.
  3. Acesso a informações:
    • Gain detailed market analyses, consumer behavior reports, and strategic advice tailored to retail.
  4. Formação e desenvolvimento:
    • Enhance skills in digital retail, customer experience design, and sustainability practices through specialized programs.
  5. Apoio ao mercado global:
    • Leverage APCIC’s networks to explore partnerships, secure funding, and expand market presence.

Visão para o futuro

O Comité de Peritos do Comércio a Retalho envisions a forward-thinking, inclusive, and sustainable retail ecosystem that embraces innovation and adapts to evolving consumer needs. By empowering stakeholders with resources, advocacy, and collaborative opportunities, the committee aims to position the Asia-Pacific region as a global leader in modern retail practices.

Aligned with APCIC’s mission to foster regional cooperation and economic development, the committee is committed to shaping a dynamic retail landscape that benefits businesses, consumers, and communities across the region and beyond.

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